Brian Blackman, founder
Brian works with companies that have built something real and want to build what comes next: leaner operations, automated processes and new digital revenue.
He has done that work from the inside. As Chief Customer Officer, and then Board-appointed CEO, of a $258M multichannel media and marketing-technology company, he ran day-to-day operations across five functions and 108 people. He led the company's move from print to digital, growing digital revenue from $750K to $7M in two years, while company revenue grew from $150M to $258M in three years. He also launched its first SaaS platform, which grew from $300K to $22.5M in recurring revenue in three years.
Along the way he helped buy and integrate six companies, adding $25M in revenue. He delivered more than $5M a year in operating savings through automation, outsourcing and paperless workflows, and led the operational response to a ransomware attack across four facilities with no lost revenue.
He works with companies anywhere in the US.
Career
Each role came with a larger mandate
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2023–NOW
General Manager, Product, SaaS and Innovation
Grew the SaaS platform to $22.5M in recurring revenue and led a rebuild projected to save $2M+ in its first year.
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2021–2023
Chief Customer Officer, then CEO
Led 108 people across five functions. Named by the Board to lead the company through a change in ownership.
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2019–2021
VP, Marketing, Customer Experience and Creative Operations
Led 90+ people and saved $650K by restructuring customer experience and creative operations.
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2017–2019
Senior Director, Creative Services
Won $4M+ in new business from national brands.
How we work
Three things you can count on
Facts before targets
Every engagement starts with a fact base, so targets are bold and still realistic.
Two tracks, one scorecard
Strengthen what works today while building what comes next, measured the same way.
You can stop at any gate
Each stage ends with your decision, and you keep everything delivered so far.
Education and affiliations
- BA, Mass Communications, University of Alabama at Birmingham
- Executive education, University of Notre Dame, Mendoza College of Business
- Executive education, University of Michigan, Ross School of Business
- Customer Experience Advisory Board, University of North Alabama
National brands Brian has worked with
- Verizon Wireless
- Cricket Wireless
- Arby's
- Pizza Hut
- Subway
- Globe Life